Free AWS Marketplace Resources
Practical guides and playbooks to help you understand, prepare for, and accelerate your AWS Marketplace journey — no fluff, just what you need.
Attribution that survives a nine-month sales cycle
Last-touch attribution says the demo request worked. It was the article they read in February. Here is how to keep the thread intact without a data team.
Download FreeCold outreach when nobody has heard of you
The playbooks are written for companies with a brand. Without one, the thing that gets a reply is being specific enough that it could not have been sent to anyone else.
Download FreeCommission-only reps: when it works, and when it wastes a year
It looks like free sales capacity. It is not — it is a different trade, and it only pays off when you can give a rep something they can sell without you in the room.
Download FreeOnboarding a rep in a week, not a quarter
Most ramp time is spent reconstructing context that already exists somewhere. If it is written down once, a new rep can be useful on day three.
Download FreeThe hidden cost of four tools and a spreadsheet
Each tool is good. The cost is not the subscriptions — it is the joins between them, which are done by people, badly, and only when somebody remembers.
Download FreeWhat a shared inbox fixes that a CRM alone does not
A CRM records what you meant to do. The inbox is what actually happened. When they are separate, the second one is the truth and nobody can see it.
Download FreeWhat to publish before you have anything to say
Content marketing advice assumes a case study you do not have. Here is what to write in the first six months, and why the question people type matters more than the thing you want to say.
Download FreeWhen to hire your first salesperson — and what to hand them
Hire too early and they fail at a job nobody has done yet. The signal is not revenue, it is whether the founder can describe what works in a way somebody else could repeat.
Download FreeYour first ten customers will not come from a funnel
Founders build a funnel before they have anything to put in it. The first ten come from conversations you can count, and that changes what you should actually set up.
Download FreeReady to Get on AWS Marketplace?
Our team handles the entire AWS Marketplace launch — from partner registration to your first sale.
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